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    <channel>
        <title>RSS Feed</title>
        <description>Welcome to our RSS Feed</description>
        <copyright> 2026</copyright>
        <link>
        https://adm-indicia.com/insights/rss/
        </link>
        <lastBuildDate>Wed, 07 October 2026 00:00:00</lastBuildDate>
        <pubDate>Wed, 07 October 2026 00:00:00</pubDate>

            <item>
                <title>The loyalty paradox: why more loyalty programmes exist than ever, but genuine brand loyalty is declining</title>
                <description><![CDATA[Why more loyalty programmes exist than ever, but genuine brand loyalty is declining <a href="https://adm-indicia.com/insights/the-loyalty-paradox-why-more-loyalty-programmes-exist-than-ever-but-genuine-brand-loyalty-is-declining-1-1/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/the-loyalty-paradox-why-more-loyalty-programmes-exist-than-ever-but-genuine-brand-loyalty-is-declining-1-1/
                </link>
                <pubDate>Wed, 07 October 2026 00:00:00</pubDate>
            </item>
            <item>
                <title>Can you still track an email? </title>
                <description><![CDATA[What France and Italy&#x27;s new rules mean for the future of CRM <a href="https://adm-indicia.com/insights/can-you-still-track-an-email/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/can-you-still-track-an-email/
                </link>
                <pubDate>Thu, 01 October 2026 12:00:00</pubDate>
            </item>
            <item>
                <title>Human intelligence in the age of AI: Why organisations need both</title>
                <description><![CDATA[Why AI success depends on people, not just platforms. adm Indicia&#x27;s CTO on building trust, culture and human expertise into AI adoption. <a href="https://adm-indicia.com/insights/human-intelligence-in-the-age-of-ai-why-organisations-need-both/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/human-intelligence-in-the-age-of-ai-why-organisations-need-both/
                </link>
                <pubDate>Mon, 21 September 2026 00:00:00</pubDate>
            </item>
            <item>
                <title>AI won&#x27;t save a bad brief: what creatives want to see in the age of automation</title>
                <description><![CDATA[ <a href="https://adm-indicia.com/insights/ai-wont-save-a-bad-brief-what-creatives-want-to-see-in-the-age-of-automation/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/ai-wont-save-a-bad-brief-what-creatives-want-to-see-in-the-age-of-automation/
                </link>
                <pubDate>Thu, 17 September 2026 00:00:00</pubDate>
            </item>
            <item>
                <title>10 brands winning with AI: the campaigns defining best practice in 2026</title>
                <description><![CDATA[Real marketing campaigns from Starbucks to Heinz show how brands are using AI well &#x2014; as a tool for precision and creativity, not a gimmick or cost-cut. <a href="https://adm-indicia.com/insights/10-brands-winning-with-ai-the-campaigns-defining-best-practice-in-2026/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/10-brands-winning-with-ai-the-campaigns-defining-best-practice-in-2026/
                </link>
                <pubDate>Wed, 09 September 2026 00:00:00</pubDate>
            </item>
            <item>
                <title>How AI is shaping the start of the shopper journey</title>
                <description><![CDATA[AI is redefining the start of the shopper journey. See how search, retail assistants and social feeds are reshaping discovery for FMCG, beauty &amp; drinks brands. <a href="https://adm-indicia.com/insights/how-ai-is-shaping-the-start-of-the-shopper-journey/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/how-ai-is-shaping-the-start-of-the-shopper-journey/
                </link>
                <pubDate>Thu, 03 September 2026 12:00:00</pubDate>
            </item>
            <item>
                <title>The Future Consumer Report</title>
                <description><![CDATA[Data, persona-mapping, best-in-class brand activation, and actionable insights - discover the shopper of tomorrow. <a href="https://adm-indicia.com/insights/the-future-consumer-report/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/the-future-consumer-report/
                </link>
                <pubDate>Mon, 31 August 2026 00:00:00</pubDate>
            </item>
            <item>
                <title>What does the future travel consumer look like?</title>
                <description><![CDATA[Everything brands need to know to target future travel shoppers with winning campaigns <a href="https://adm-indicia.com/insights/what-does-the-future-travel-consumer-look-like/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/what-does-the-future-travel-consumer-look-like/
                </link>
                <pubDate>Mon, 24 August 2026 12:00:00</pubDate>
            </item>
            <item>
                <title>What does the future beauty consumer look like? </title>
                <description><![CDATA[Everything brands need to know to target future beauty shoppers with winning campaigns <a href="https://adm-indicia.com/insights/what-does-the-future-beauty-consumer-look-like/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/what-does-the-future-beauty-consumer-look-like/
                </link>
                <pubDate>Thu, 20 August 2026 12:00:00</pubDate>
            </item>
            <item>
                <title>What does the future automotive consumer look like? </title>
                <description><![CDATA[Everything brands need to know to target future car shoppers with winning campaigns <a href="https://adm-indicia.com/insights/what-does-the-future-automotive-consumer-look-like/">Continue reading</a>]]></description>
                <link>
                https://adm-indicia.com/insights/what-does-the-future-automotive-consumer-look-like/
                </link>
                <pubDate>Mon, 17 August 2026 12:00:00</pubDate>
            </item>
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